2017 Q2 Newsletter

 
Q2 Newsletter I  June 2017
 
Greetings - 
 
We've had a lot of exciting changes at Pura Naturals Pet this year. From new products and programs, to new team members and vendors. All with a renewed focus on our customers and providing you with the best products and services to grow your business. 
 
As more companies look for eco-friendly options, we have expanded our global presence. We've added International distribution and quickly added customers in Canada, Mexico, The Virgin Islands, South Korea, China and Chile, with new global distribution channels in development.
 
Along with our corporate headquarters in New York, we've added satellite offices in California and Washington State. Our distribution warehouse facilities are also bi-coastal with locations in Providence, Rhode Island and Santa Fe Springs, California, providing you with the best in shipment options.
 
We value your commitment to providing organic and naturals products to your customers, and are pleased to be your partner for healthy solutions.
 
Sincerely,
 
 
Beth Sommers
President & Chief Merchandising Officer
 
Upcoming Events
 
 
We recently wrapped an exciting event at Frontier Distribution's Open House. We enjoyed meeting everyone first hand and talking about the benefits of our organic pet products.
 
Our team is now in the final stages of preparation for SuperZoo. Experience Pura Naturals Pet's signature organic line of products and our new BASIC line of natural products. Booth #1817. 
 
Awards & Recognition
Look for the exciting "Women of Influence" article in the upcoming Superzoo issue of Pet Product News. It features an interview with Pura Naturals Pet, President Beth Sommers. 
 
Beth Sommers was also recently announced as a 2017 Pet Age ICON Award Winner for her 20+ years of service in the pet industry. Her profile will be showcased in the September issue of Pet Age. The Pet Age ICON Awards recognizes industry professionals who have shown a long-term commitment to the success of the pet industry based on experience, integrity and leadership.  The entire Pura Naturals Pet team congratulates Beth on this prestigious award.
 
Marketing 
 
We've been creating lots of new collateral. All elements can be easily downloaded in our online portal 
Our new Educational Series was launched with pieces for our popular Ear Cleansing System highlighting the new packaging and technology of our patented plant-based Pura Tips. The piece on our bowls and feeding set, goes into the benefits of our rice-hull bowls and how it's a healthier choice. We wanted to share how we're different - and why it matters.
 
 
Advertising 
 
Have you seen our new advertisements in Pet Age, Pet Product News and Pet Business? Our new ad campaign ties our products into the editorial content for a more targeted approach. We're also doing events with pet consumer pubs, and had fun with our Father's Day promo with Fido Friendly.
 
 
 
 
Testimonials
 
 
To aid selling product, we captured some of our top testimonials from the media and consumers on our key products.  
 
Sometimes the best salesperson is a happy customer. We have lots of loyal and raving fans!
 
See what our customers are saying about Pura Naturals Pet products.
 
Our downloadable Testimonial documents feature our eco-friendly and pet loving Ear Cleansing System, Healing Balm, Outdoor Protection, Paw Rescue and Shampoos. 
 
"I've never seen anything like these. They work wonders on the dogs ears."Pura Tips testimonial
 
Ear Cleansing System Testimonial
 
 
Healing Balm Testimonial
 
Shampoo Testimonial
 
Ultimate Outdoor Protection Testimonial
 
Paw Rescue Testimonial
 
Blog News
Pura Naturals Pet is Leaping Bunny Certified
 
We are excited to announce that Pura Naturals Pet is now officially Leaping Bunny Certified! Our love and compassion doesn’t end with our pets, we love all animals, that's why we pledge to be cruelty-free with all of our products.
 
Check out our Blogs on Summer Essentials, Senior Dog Care and our comprehensive  Ingredients Page. Easily review our detailed ingredients that showcase the benefits of Calendula, Coconut Oil, Jojoba Oil, and Aloe Vera.
 
Our Giveback Program
Our philosophy of striving every day to be better includes our commitment to give back. We have chosen the ASPCA as our charity of choice and have already donated hundreds of dollars of product to help animals in need.
 
For over 150 years, the ASPCA has served as a leader in the rescue, adoption and welfare of animals. Join us as a ASPCA Guardian, and be part of the work that the ASPCA does every day to improve the lives of animals.  
 
Upcoming Holidays
 
As we celebrate the 4th of July, it's important to remember fireworks can frighten your pets. Here are a few tips to keep them safe during the celebration and also as summer temperatures swell.
 
 
July
7/4 Independence Day  
7/15 National Pet Fire Safety
7/21 National Shelter Dog Day
7/31 National Mutt Day
 
August
8/18 National Check the Chip Day
8/22 Take Your Cat to the Vet Day
8/28 National Dog Day
8/30 National Holistic Pet Day
What Would YOU Like to Hear? 
Do you have a unique customer story who has benefited from using our product?  Share with us your Pura Naturals Pet success stories.
 
To submit your story, idea, or client testimonial, please contact your local Sales Representative or email Julie Creed at JCreed@PuraNaturalsPet.com
 
For current updates, visit us online and follow us on social marketing.
 
Pura Naturals Pet  |  844-698-4367  |  PuraNaturalsPet.com
 
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