USDA CertifiedThe USDA organic regulations describe how the word "organic" or the USDA organic seal can be used on food and products. Certifying agents are accredited by the USDA and are responsible for making sure USDA organic products meet all organic standards, providing customers with the best and safest product.
Leaping Bunny CertificationCommitment to cruelty free products. Leaping Bunny is 8 national animal protection groups that banded together to form a coalition to certify cruelty free products and help make shopping for animalfriendly products easier from a trustworthy resource.
Oeko-Tex CertificationOur fabric has been tested and certified to be free from harmful levels of more than 100 substances.
Pet Sustainability CoalitionThe Pet sustainability Coalition strives to be the leading organization for sustainable advancement in the pet industry. We promote creative collaboration throughout the pet industry that prioritizes business minded solutions for sincere environmental improvement.
Eco-Cert CertificationECOCERT is an organic certification organization, founded in France in 1991. It is based in Europe but conducts inspections in over 80 countries, making it one of the largest organic certification organizations in the world.
California State Legislation; Certificate of AcknowledgmentEfforts helping animals & sponsoring Karma Rescue
Winner of SupzerZoo New Product Showcase - 1st Place GroomingSuperzoo, produced by the World Pet Association (WPA) is the largest pet show in the U.S. with over 1,000 exhibitors, 850+ new product launches. The award for Best Grooming was voted on by show attendees that included, retailers, industry peers, exhibitors and media.
Shampoos & ConditionersPet Insight - Magazine
Recognizing industry leaders that push traditional boundaries in product innovation, merchandising support and pricing policies.
Hot Diggity AwardOrganic Dental Solutions by Pura Naturals Pet & RADIUS
A national program that meticulously evaluates hundreds of family pet products. The Hot Diggity Seal signifies the best in innovation, quality and commitment to excellence.
Pet Age Women of Influence WinnerJulie Creed
Pura Naturals Pet VP Sales & Marketing.
Winner of an Eco Excellence AwardPaw Rescue - Best Pet Grooming Product
The Eco-Excellence Awards recognize excellence in social & environmental sustainability for manufacturer products. Over 500 products were reviewed, 1 Million + unique visitors, and over 364,000 fans voted.
Winner Pet Age Reader's ChoiceNose To Tail Pura Wipes Singles
Pet Age is a recognized leader and trusted source service the pet retail industry for over 45 years. Reader's Choice was voted by retailers, groomers, manufacturers and other pet related businesses.